There will be a day when our cameras’ output, our keyboards output, and our thought output may no longer be accessed by us when we want to, because we can no longer afford the price of continuous access."
What they do with this monopoly is not in our hands. Our vesting will only deepen, and our loyalty will be enforced through deeper integration with our workflows and pipelines. Once Adobe penetrates the market with an aggressive pricing strategy, bringing everyone who once pirated into their legitimate usage fold, they will have a virtual monopoly on creation software. Price and access varies with supply and demand. "What does this mean? It means the license to create is no longer perpetual, but reliant on the prevailing market condition of the day. There will be a day when our cameras' output, our keyboards output, and our thought output may no longer be accessed by us when we want to, because we can no longer afford the price of continuous access.
What does this mean? It means the license to create is no longer perpetual, but reliant on the prevailing market condition of the day. We will only increase our usage of the connected web in this manner, and as a result, we will increase our dependency on remote solutions. We are allowed to back our data up, but the truth is, many of us are happy to create a file on Google Apps and never get around to backing it up. We can see this exampled not as theory but as practice with Google Drive Apps like their spreadsheets and other file types running on Chromebook laptops. We are increasingly moving backwards, towards a system of remote storage, remote access and eventually, as indicated in the Keynote today remote processing. Floppy disks of varying sizes, CDs, DVDs, hard drives were all physically yours to possess. It was physically and literally in your possession. The power to create, whatever you wanted, was in your hands & on your desk. Then came the personalized desktop computer, heralding a democratization of the technology and all of its attendant power to create whatever the imagination could conjure. This is still the case today with supercomputers at high-end research institutions. Computing power was precious, and there just wasn't a distributed way of accessing it.Īt many research institutes, demand for computing power would outstrip supply so much so that you would have to schedule your computer use. It was a by-product of logistical necessity. These "thin clients" were the norm, because that's all we had. Quite a few years ago now, we had dummy terminals hooked up to mainframes that did all of the processing.
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The big difference between owning the software and purchasing through Creative Cloud is that if you decide to stop paying the subscription for a period of time, you no longer have access to the software.Īdobe also announced that they are going to integrate Behance into their applications more heavily:Ī real issue with the Cloud or "Software as a Service" paradigm, is a shifting of the computing power back into the hands of a centralized mainframe. Premiere, Photoshop, InDesign, Dreamweaver, and Illustrator will all be branded as CC applications going forward, and the only way you're going to be able to purchase them is through the Creative Cloud.
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You will continue to install and use the creative applications on your desktop just as you always have, but the apps will increasingly be part of a larger creative process centered on Creative Cloud. We do not, however, have any current plans to release new versions of our CS applications. We will continue to sell and support Adobe Creative Suite® 6 applications, and will provide bug fixes and security updates as necessary. Given this, the CC applications will be available only as part of Creative Cloud.
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